IKIGAI Partners - Basic Google Business Profile Optimization

Focus: Laying a strong and accurate foundation for local visibility. Ideal for businesses just starting with GBP or those needing a fundamental clean-up.

What's Included:

• Comprehensive Profile Audit:
  • We'll thoroughly review your existing Google Business Profile for completeness, accuracy, and adherence to Google's guidelines.
  • Identification of any missing information, inconsistencies, or potential issues hindering performance.
• Essential Information Optimization:
  • NAP Consistency: Ensuring your Name, Address, and Phone Number are accurate and consistent across your GBP and other key online directories.
  • Category Optimization: Selection of the most relevant primary category and up to two secondary categories to accurately represent your business.
  • Engaging Business Description: Crafting a keyword-rich and customer-focused description that highlights your unique value proposition.
  • Business Hours & Service Areas: Accurate setup and optimization of your operating hours, including any special holiday hours, and clearly defined service areas.
  • Website & Contact Information: Verification and optimization of your website link and phone number.
  • Attribute Setup: Ensuring all relevant business attributes (e.g., accessibility, amenities) are correctly selected.
• Visual Foundation:
  • Profile & Cover Photo Optimization: Guidance on selecting high-quality profile and cover photos that represent your brand professionally.
  • Initial Photo Upload: Uploading your provided profile and cover photos to your GBP.
• Basic Performance Setup:
  • Guidance on how to access and understand basic performance metrics within your GBP dashboard.
• Actionable Recommendations Report:
  • A clear report summarizing the optimizations made and providing actionable recommendations for ongoing management (e.g., encouraging reviews, posting updates).